Today, gaming is not just a recreation—it has been transformed into a booming industry India has not been an exception to this revolution. Among the pioneers of this trend is Mobile Premier League (MPL), a Bangalore based startup which not only redefined India's internet gaming industry but also exceeded unicorn status. Next, let's discuss MPL's path, from its beginning to dominate the mobile gaming space in India.
The Birth of MPL: A Visionary Start
The objective is to provide for both players and game developers an opportunity to come together at one time. Founded in September 2018 by Sai Srinivas Kiran G and Shubham Malhotra, MPL was born out of a simple yet transformative idea: to create a platform that brings together players and game developers under one roof.Both co-founders were no strangers to the startup ecosystem. Having worked together previously at their first company, Creo, a custom Android device company, they understood the challenges of scaling technology and bringing to market new products.
while many Indians loved casual games, there wasn’t a single platform that combined gaming with competitive rewards. This gap became MPL’s opportunity.
Building the Prototype:
In its early days, MPL faced skepticism. Building a reliable and engaging gaming platform required robust technology, strong partnerships with game developers, and trust from users. The founders worked hard to provide the user with a natural experience and that the platform could scale to high traffic with open transactions.
Growth and the Unicorn Milestone
MPL’s growth was meteoric. Already in one year, the platform acquired 25 million users, a substantial number which showed the platform broad appeal. By offering a suite of over 60 games, including cricket, chess, rummy and fantasy games, MPL addressed a broad spectrum of user behavior. This variety became one of its key strengths.
The venture capital realized from a syndicate of prominent investors like Sequoia Capital, SIG, and Times Internet, etc. helped the company to grow at a high speed. In 2021, MPL enjoyed a valuation in excess of $2.3 billion, and in so doing earned its place in the exclusive ranks of the unicorns. Current status As of today it has a surplus of 90M Users in India and in Southeast Asia, making it one of the fastest growing e-sports platforms in the world.
Hidden Stories and Lesser-Known Facts About MPL
A Team Effort From Day One to make gaming accessible and rewarding for every Indian.
Focus on Responsible Gaming
One of the most compelling things about MPL's life is the strong emphasis on responsible gaming. Taking into account the addictive quality of games, MPL has implemented safeguards such as self-imposed deposit-limit and self-exclusion options for its users.
The Fantasy Cricket Boom
MPL’s popularity skyrocketed during cricket seasons. There has been a marked increase in users, including millions, as the fantasy cricket games, such as IPL activities etc., have been entering the market. Sai Srinivas once mentioned in an interview that MPL’s servers saw record-breaking traffic during the 2019 Cricket World Cup, marking a significant milestone for the company.
Impact on Society: Changing Perceptions of Gaming
MPL has not only succeeded in running a business, but it has changed how gaming is seen in India. Here are some key societal impacts:
Legitimizing E-Sports as a Career
For instance, in India, gaming was once considered an insignificant preoccupation and not a relevant problem [2]. Moreover, by giving cash awards and sponsoring professional tournaments, MPL has made gaming a real career. Several players have earned full-time incomes through MPL’s tournaments.
Bridging Socioeconomic Gaps
Due to its small barrier to the entry, MPL has made the creation of user scale creative to democratization. No matter where they live (village or city), smartphone users are able to play this game. This inclusivity has democratized gaming in India.
Promoting Digital Transactions
MPL being a cashless platform has transformed the adoption of digital wallets and UPI based transactions into millions of users' hands, marching alongside the Indian government's cashless vision for India.
Challenges Along the Way
There is no success story to say nothing of challenges. In addition, MPL has attracted criticism regarding gaming addiction and betting integrity. Founders have tackled these problems proactively, through the introduction of robust fraud detection tools and the development of a responsible gaming culture.
Furthermore, as the regulation of online game has always been a bottleneck in India, there is change in the law around online games strictly. MPL's capacity to adjust and comply with these rules is a key factor in the longevity of its growth.
What’s Next for MPL?
MPL’s journey is far from over. At the moment the firm is primarily pursuing, amongst others, an increase in the international footprint, with particular emphasis on Southeast Asia and North America. Specifically, it is intended to submit novel game structures and incorporate up-to-date technologies, for instance, AI-based game recommendation.
In addition, MPL is fostering the e-sports landscape in India with the conduct of tournaments and development of local gamers. Because MPL is reaching a level of authority sport it is only logical that MPL is at the forefront of this revolution.
Conclusion: A Game-Changer in India’s Digital Landscape
MPL’s story is one of innovation, resilience, and impact. Having begun as a miniature enterprise in 2018, after three years it has achieved the status of a unicorn, whose trajectory changed the face of gaming in India. Through this unique entertainment and reward combination, MPL has captured millions of hearts and driven the growth of the digital world in India.
MPL is not just a gaming platform, it's the revolution of entertainment, earning, and sharing in India.